This month, as I analyzed our sales, it was evident that eBooks have continued a fairly steep decline. I have been commenti...
October 19 , 2018
Top ten ways to sell more books
I thought I would share with you the summary of my presentation regarding selling more books. I'll spare you all of the introductory material and g...
October 19 , 2018
For Sale --- the country's largest bookstore chain
Well, it is finally happening. For several years we've been tracking the fate of Barnes and Noble. Long-time readers will recall the financial anal...
September 19 , 2018
Local / independent bookstore strategy
Long-time readers of this newsletter know that Sunbury Press has had a program for many years to sell directly to the local and independent booksto...
September 19 , 2018
Reviews redux
Last month, I took you on a tour of Fakespot, the online service that spots "fake" reviews. Many of you provided feedback and I am happy to report ...
August 19 , 2018
Social media policy
The other night Tammi and I were very proud to attend Brandon's football booster dinner for his high school team. Actually, we were both rather sur...
August 19 , 2018
The importance of high-quality reviews
It is so important to accumulate reviews for your books. As I have mentioned several times, we tend to use NetGalley for our fiction and Cision for...
July 19 , 2018
Publicity update
Two of the most exciting developments at the press in recent years were the addition of NetGalley for advanced reviews and Cision for media access....
July 19 , 2018
Bad month for Barnes
This past month, Demos Parneros, the CEO of Barnes and Noble, was fired without warning for violating undisclosed company policies. One can only im...