So, what's with the upturn in returns? First, let me say, as I have said in several prior issues of this newsletter, we both lose when books are re...
February 19 , 2017
NetGalley Update
We've now had another month in NetGalley, building up an advanced readership. NetGalley promises about an 80% response rate from their readership. ...
January 19 , 2017
The Importance of Reviews
A couple of years ago, I did a study of the impact of reviews on our book sales. It turned out that books with at least one review -- even a bad on...
January 19 , 2017
NetGalley Update
Our NetGalley service has been up and running for over a month. You can see in the production schedule what periods are reserved for each title. We...
December 19 , 2016
Introducing Terry
As the new year dawns, we are adding staff. Terry Kennedy has been hired to replace Christin Aswad, who has moved on. We wish Christin well in her...