Unlocking 'BookTok': Discovering the Magic and Benefits of the Viral Reading Community

These past few years, BookTok has emerged as a powerful force within the literary world, reshaping how books are marketed and consumed. As an auth...

Launching Your Online Literary Presence: A Guide to Starting a YouTube Channel as an Author

In today's digital age, authors have more opportunities than ever to connect with their readers and expand their audience beyond the traditional bo...

Navigating the Digital Landscape: Current Social Media Trends Shaping the Book World

In an era where digital platforms dominate our daily lives, social media has become a powerhouse for influencing and transforming various industrie...

FAQ: Should I Run a Goodreads Giveaway? | Book Marketing

"Should I Run a Goodreads Giveaway?" is a popular question for authors who want a little book marketing boost. This blog post walks you through wha...